Of course, I agree about the need of Reflow localization, @gilmar… But, you know, development is very time and energy consuming. Frankly, I’m a software author (meaning I lived from royalties, not selling my time as a freelance would do) since a long time now, and I’m impressed by the rate of both BSS & Reflow. Imagine that BSS is just $69 lifetime and Reflow is free… In this kind of business, you have just this alternative: time or money. When you sell a master piece of software $69, it takes obviously more time than if you did the choice to build a SaaS on a membership basis.
According to this post, @martin said, I quote: “We will be adding support for localization and translations of the Reflow toolkit in the next couple of months.” It was on 8th of April 2022! So, let them the time to work in peace 
On my side, I could live with an English store only, but my local (French) customers, no! So, I’m more than interested in this possibility to switch to another language or provide our own… But I know that the best code is always written in the serenity. A matter of pulse -^v-
We’re here to encourage! Go on BSS Team, we believe in you 